
Product. Strategy.
Deep Knowledge.
On Demand.
We help businesses bridge the product and technology knowledge gap with high velocity, accuracy and scale.
What We Focus On

Product to Vision
We help businesses actualize product and business vision to development. Our team supports the entire product lifecycle – from discovery to delivery.

Strategy
Our team of product managers help you and your teams strategise for the best outcomes with supporting discovery, research and competitive studies.

On Demand Knowledge
Tactical domain and product development support for teams to provide quick and just in time insight.
What We Specialize In
Media • Martech • Adtech • Publishing • SaaS • Enterprise Apps & Automation
How We Support
Early-stage and growth businesses
Vision to Strategy
- Market understanding
- Market fitment
- Competitive landscapes
- Opportunity assessment
- Product strategy
- Feature gap analysis
- Monetization
- GTM
Strategy to Roadmap
- Prioritization matrix
- GTM alignment
- Develop product roadmap
- Forecasted outcomes
- Dependency & risk mapping
Tactical Strategy
Development Artefacts
- Requirement definition
- Sprint Planning
- Sprint epics, stories & tickets
- Product documentation
Agencies and IT development companies
Strategy & Sales
- Capabilities building
- Capability mapping
- Positioning & Go to Market
- Go to Market
- Pricing
- Engagement models
- Market segmentation & personas
- Competitive Intelligence & gap analysis
Presales
- Collaterals
- Thought leadership content
- Capability and solution definitions
- RFPs and RFQs
- Proposal scoping
- Requirement solicitation
- Estimation and engagement models
Clients & Projects
- Domain support
- Project team trainings
- Project overview documents
- Ad hoc support
- Product development requirements
- User stories and functional requirements
- Roadmaps & prioritization
How We Do It
Our Capabilities

Advisory & Strategy
1. Product discovery and strategy
2. Competitive intelligence
3. Domain and industry insights
4. Capability building (tech and process)

Product Management
1. Prioritisation
2. Outcomes
3. Requirements
4. UI/UX and IA visualization

Product Development
1. Sprint planning
2. Development support
3. Development coaching
4. Project management
Case Studies
Product Vision to Development
Vision to development support for an early stage startup focused on the manufacturing industry. This engagement helped the startup build the necessary product artefacts to begin the product development process.
Product Strategy & Capabilities Building
A Middle Eastern telecom giant required support to extend their call center operations to include a voice based survey module. As part of this engagement, the team conducted product discovery and competitive analysis, with detailed recommendations on features and how to implement.
Product & Market Discovery
A US based product company was interested in APAC market entry, and engaged with the POD team to understand the market, competitive landscape and user personas. This led to product discovery and roadmap documents for their business planning.
Product Research
A Global VC firm wanted to invest in the mobile wallet market, and required market understanding to identify the market place & product dynamics.
Competitive Intelligence
A European SaaS based fitness company entering the US market required competitive intelligence and product benchmarking. The company used this analysis for a gap analysis and feature parity analysis.
Why Us?
Deep knowledge
Teams include a minimum of 8+ years in product, technology and domain experience to support any business need.
On demand experience
Highly flexible engagement structures provide ready to deploy product teams or outcomes with unprecedented turnaround.
High value impact
Outcome driven focus to help businesses actualize opportunities, solve problem statements with demonstrable impact.
Frequently Asked Questions
How can I use ProductonDemand?
The ProductonDemand team is an ideal fit for businesses that are:
- Early stage or growth companies requiring specialist knowledge pertaining to industries, domain, product development and technologies
- Agencies or IT services companies that require ongoing deep knowledge or specialist support
The ProductonDemand team supports:
- Product vision to development lifecycles
- Ongoing product development support
- Deep knowledge (domain, industry) and market research
- Gotomarket and product marketing
- Fractional product leadership and advisory
How can I engage the ProductonDemand team?
Teams engage with businesses on two models:
- Fixed outcome engagement to help build artefacts that take a product vision to development
- Ongoing retainer based engagement to support product development, knowledge requirements and product advisory
Does the ProductonDemand team manage tech outcomes?
Our team specializes in the product function and only support businesses in making technology decisions.
How fast can I start working with ProductonDemand?
Our team kickstarts engagements as soon as we understand the scope and the needs of your business. Have something in mind? Contact us to get the conversation going!
Let’s get started on your product needs
Don’t hesitate to reach out with the contact information below, or send a message using the form.
